1. Actively integrate into the digital wave and rapidly expand the online business map.
Enterprises not only build brand image through social platforms such as LinkedIn and Facebook, so as to broaden the customer base and enhance brand recognition, but also self-operated websites are increasingly prominent, which can display detailed product information around the clock and help customers understand enterprises and products in an all-round way. In addition, the use of digital tools such as CRM system, data analysis and artificial intelligence customer service can effectively improve the efficiency of customer relationship management and order processing, especially the role of CRM system in integrating customer behavior data, predicting demand and enhancing customer loyalty can not be underestimated.
2. Follow the green trend and improve the environmental protection level of supply chain.
Choosing degradable materials such as bioplastics instead of traditional plastics, or using FSC certified wood for wood products, not only meets the requirements of environmental protection, but also increases the market value of products. At the same time, look for partners who provide low-carbon logistics solutions, such as using electric transport vehicles and optimizing distribution routes, to help reduce carbon emissions throughout the supply chain. Preparing the carbon footprint information of products in advance is helpful to smoothly enter the market where environmental protection policies are increasingly valued.
3. Quickly enter the regional market
With the gradual saturation of European and American markets, many foreign trade practitioners began to turn to emerging markets with great potential such as Southeast Asia, the Middle East and Africa. Using regional free trade agreements, such as China-ASEAN Free Trade Area and RCEP tariff preferences, can effectively reduce export costs and enhance the price competitiveness of products.
4. Improve the service quality and accurately meet the individual needs of customers.
Respond flexibly to customers’ customization needs, such as introducing flexible production lines to customize products on demand, and establishing special production lines for small-batch diversified orders to provide more flexible delivery options. Respond quickly to customer’s modification opinions and keep active communication, which can enhance customer’s trust and satisfaction. At the same time, a perfect after-sales service team and channels are very important for customers who meet individual needs and help to establish long-term cooperative relations.
5. Stabilize the supply chain and enhance the ability to cope with risks.
Adopt a multi-supplier strategy to reduce the risk of interruption caused by a single supplier and ensure the continuous and stable delivery of orders. Especially in raw materials and logistics, cooperation with multiple suppliers can maintain the flexibility of adjustment when the market fluctuates. Through market dynamic monitoring tools, we can grasp the possible interruption risk of supply chain and global market trends in time to realize early warning and rapid response.
6. Create added value and improve customer loyalty.
Combining cross-border e-commerce with traditional foreign trade mode, in addition to B2B cooperation, foreign trade enterprises should also explore the cross-border e-commerce road, especially for fast-moving consumer goods and small commodities. Cross-border e-commerce not only broadens the sales path, but also deeply understands the needs of end customers and market trends. Paying attention to and solving customers’ pain points and providing one-stop service can greatly enhance the market competitiveness of enterprises.
Post time: Jan-25-2025